The news that CIT Group Inc. and American Express were approved this week for $5.7 billion in bailout funds after becoming “bank holding companies” strikes us as a particular sort of American ingenuity.

Tim Gunn, Julianne Moore, Jonathan Adler and Kevin Bacon are just a few of the New York City-based celebrities that have come together for the expansion of the official city tourism campaign “Just Ask the Locals” that launched on April 28.

Ellen DeGeneres is like the Big Easy. She’s all about fun. After Hurricane Katrina, add big heart.

Ellen, a native of New Orleans, has raised over $10 million dollars for Katrina relief. In Fat Tuesday’s episode of the Ellen DeGeneres Show, she focused again on Katrina relief efforts. Former President George H. W. Bush sent a videotaped message thanking her for her fundraising.

In the same show, Ellen gave a new GM Acadia to a single mother who lost her home in the hurricane and works 20 hours a day so she could rebuild. She continues to ask her viewers to support Brad Pitt’s Make It Right, a group that hopes to build 150 environmentally friendly homes in the Lower 9th Ward. She has raised over $800,000 for Pitt.

“Image is everything,” a shaggy-haired Andre Agassi proclaimed as he hawked Canon cameras as a teenager.

Over the next 20 years, the tennis superstar traded handsomely on his world-famous name and image, earning an estimated $200 million through deals with Nike, Adidas, Head, Genworth Financial, Aramis and American Express, among others.