The Obama organization has repeatedly attributed its record-setting financial success to the thousands of ordinary people who sent in small contributions.
Yet a new study by the Campaign Finance Institute shows that Barack Obama received about the same percentage from small donors in 2008 as George W. Bush did in 2004.
The institute, a nonprofit research organization affiliated with George Washington University, found that nearly half of Barack Obama’s donations arrived in amounts of $200 or less. However, only 26% of his total campaign chest (through Aug. 31) came from donors who gave $200 or less. In other words, most people made multiple contributions totalling more than $200.
The numbers are in keeping with previous campaigns. Here are the comparable percentages of money from small donors in recent presidential campaigns, according to the study:
- Barack Obama - 26%
- John McCain - 21%
- Hillary Rodham Clinton - 13%
- George W. Bush (2004) - 25%
- John Kerry - 24%
Most of Obama’s funds came from big donors “about 85,000 people who started out giving big and stayed there,” the institute reported.
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