Andre Agassi Foundation names Miller CEO

By Ali Jones

January 16, 2008 at 11:36pm
Andre Agassi
Andre Agassi

Hey, bowling fans, ever wondered whom to thank for ESPN’s coverage of your once-neglected sport? That’s Steve Miller, who, while president and CEO of the Professional Bowlers Association, negotiated two exclusive television deals with the network.

This week, Miller was named to the newly created post of chief executive officer of the Andre Agassi Charitable Foundation, which is trying to become national in scope.

“I’m thrilled to be stepping into this role,” Miller said in a release.

Miller, who headed the PBA for five years, has served as a senior analyst and adjunct professor at the University of Oregon’s Warsaw Sports Marketing Center, named in 2002 by Sports Illustrated as the best sports business program in the country.

He also has been president and chief operating officer of Devine Sports, which owns the Los Angeles Marathon, the “New” Las Vegas Marathon, the Salt Lake City Marathon, the Chicago Half Marathon. Earlier, Miller worked at Nike for 10 years, where he oversaw the company’s marketing efforts in the Asia Pacific region, including Nike’s $100 million investment in the 2000 Sydney Olympics.

Perry Rogers, Agassi foundation president, said Miller’s broad experience will be an asset as the foundation expands.

Miller has been a member of the foundation’s board of since its inception in 1994. He is a former track and field star who was drafted to play professional football for the Detroit Lions.

He is a member of the U.S. Track & Field and Cross Country Coaches Hall of Fame, Bradley University Hall of Fame, Illinois State High School Hall of Fame, and California Polytechnic State University, San Luis Obispo, Hall of Fame.

The Agassi Foundation, founded by tennis great Andre Agassi, has raised more than $70 million and has helped more than 180,000 children in Nevada. Its centerpiece is the Andre Agassi College Preparatory Academy, which serves disadvantaged kids.

Agassi and his wife, tennis phenom Steffi Graf, host an annual Grand Slam for Children, which in 2007 raised $9.1 million for the foundation. It featured performances by Tony Bennett, Kelly Clarkson, Goo Goo Dolls, Hall & Oates, Matchbox Twenty, Carlos Santana and Jerry Seinfeld.

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